Oct 21, 2020
Welcome back marketers!
In the 10/6 episode of This Week in Marketing, I welcome Jason Bynum, marketing lead at <a href="https://vaporempire.com/">Vapor Empire</a>, a full-service vape supply company and e-commerce store.
The vape industry is an interesting one – to put it lightly. Unfortunately, any industry with...
Sep 30, 2020
In the 9/22 installment of This Week in Marketing, I welcome in Aaron Williams of <a href="https://www.1dental.com/">1Dental</a> – an innovative, cost-effective alternative to dental insurance. 1Dental offers subscription-based dental savings plans for care through thousands of providers nationwide.
In this episode,...
Aug 11, 2020
In the 7/10 episode of This Week in Marketing, Sam and I phone into the studio to discuss the ins and outs of SEO for holistic medicine sites. As many business owners offering alternative health solutions learn, SEO is an uphill battle.
Why is this?
Well, there could be a million reasons why holistic medicine sites have...
Jun 13, 2020
In this episode of This Week in Marketing, Sam and I give you a quick snapshot of the May 2020 Google Core update. As you may have read, this update is not like most of the other core updates. We believe it’s due to the mass shift in online behavior - thanks to COVID-19.
To give you an idea, the general reports are...
Jun 5, 2020
In the latest episode of This Week in Marketing, I had the pleasure of interviewing Chris Dyer and Tom Mumford - the two young & successful owners of <a href="https://undergrads.com/">Undergrads</a> – an innovative moving company based in South Carolina.
Undergrads has a different model than the moving companies...